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Memory

Stop re-explaining your business

Tribal knowledge that doesn't walk out the door. Every feature and AI task execution enriches your memory, and that intelligence is always there when you need it.

Brand

Extraction

Each use of a feature and AI task execution becomes institutional knowledge

  • Insights captured with reasoning. Not just what you decided, but why, so the future you (or your team) has full context to work with.
  • Automatic categorisation. Memories are tagged by topic and relevance without manual categorisation.
  • You control what's stored. Review, approve, or delete your memories, your rules.

Retrieval

The right context, exactly when needed

  • Semantic understanding. Finds relevant knowledge by meaning, not just keywords.
  • Transparent sourcing. See exactly which memories informed each response.
  • Cross-team intelligence. What one team learns benefits everyone.

Two Types of Memory

Personal context and shared tribal wisdom

Our memory system works on two levels: knowledge that benefits your whole team, and context that's relevant just to you. See the difference below.

Select categories to see memories

The Difference

Traditional documentation vs. living memory

Memory isn't just another knowledge base. It's fundamentally different from the documentation tools you've tried before.

Capture method

Traditional
Manual writing required
HookedGrowth
Automatic extraction from AI Tasks, features, and integrations

Finding information

Traditional
Keyword search through folders
HookedGrowth
Semantic retrieval based on meaning

Staying current

Traditional
Outdated immediately after writing
HookedGrowth
Continuously updated as you use HookedGrowth

New hire ramp-up

Traditional
Weeks of shadowing and asking around
HookedGrowth
Instant access to accumulated wisdom

When people leave

Traditional
Tacit knowledge walks out the door
HookedGrowth
Knowledge persists in the system

Use cases

Memory in action

See how memory could help you transform everyday situations into opportunities for compounding intelligence.

Market Intelligence

Your marketing manager creates content hooks chatting with the Growth Assistant about the market. That conversation allows our AI to extract unique market insights that becomes permanent memory, and is available to every future AI task, every new team member, every campaign.

Unique market insights, permanent value
Showing card 1 of 4: Market Intelligence

How It Works

The memory lifecycle

Memory flows naturally through your work. Knowledge is extracted from conversations, organised automatically, and surfaces exactly when it's needed.

Click a stage to learn more
Personal
Team

Ready to capture your tribal knowledge?

Join our beta phase and help engineer solutions that solve real problems for your business.