Partners

HookedGrowth is a Fivetran Authorised Partner

HookedGrowth is proud to partner with Fivetran, the automated data movement leader. Learn how we help startups and scaleups centralise data, eliminate pipeline headaches, and build the reliable data foundation crucial for operations, analytics, growth, and the AI revolution.

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Written by Muks Syed

4 min read

An image of HookedGrowth as Fivetran Authorised Partner

I’m excited to share another significant step in HookedGrowth’s mission: we are now an authorised partner with Fivetran, a global leader in automated data movement.

Why is this a big deal? At HookedGrowth, we’re obsessed with helping startups, scaleups, and small to medium-sized businesses build robust growth engines. We get in the trenches to align product, engineering, marketing, sales, and operations, often starting with the core systems that make or break scalability. And let’s be honest – none of that works without reliable, accessible data.

This partnership is a natural fit.

Fivetran tackles one of the most persistent headaches growing businesses face:

getting data out of scattered sources and into a central place where it can actually be used.

By automating this crucial step, Fivetran frees up valuable resources, paving the way for smarter decisions, faster growth, and readiness for the AI transformation that’s already here.

Taking the work out of data integration

Consider this, you’ve got data everywhere:

  • Your CRM (HubSpot, Salesforce...)
  • Marketing platforms (Paid Ads, Email, SMS, etc)
  • Product analytics (Mixpanel, PostHog, Amplitude...)
  • Databases (Postgres, AWS, Azure, MySQL...)
  • Finance systems (Xero, Avalara, Stripe...)
  • E-commerce platforms (Shopify, BigCommerce, Magento...)
  • ERPs (NetSuite, Quickbooks, Sage Intacct...)
  • Even spreadsheets!

Data duplication is everywhere. A simple object like a contact is stored in your CRM, marketing tools, payment systems, finance systems, and more. Each contact record is duplicated across these systems. Each system has its own schema, and each schema is different.

Data duplication is everywhere
Data duplication is everywhere

You are struggling to achieve GDPR compliance, and you are not sure what data is actually being used in your business.

And you also need to get it all into a single place to make data-driven decisions.

You need to get data from everywhere and into a single place to make data-driven decisions
You need to get data from everywhere and into a single place to make data-driven decisions

Trying to stitch this together manually or with brittle, custom-coded pipelines is a recipe for frustration.

Data teams (if you even have one yet!) spend precious time fixing things that break, while founders and leaders struggle with incomplete or outdated insights.

The consequences?

  • Slow decision-making and flying blind without a clear view of performance.

  • Wasted engineering resources. Developers bogged down maintaining fragile data connectors instead of building your product.

  • Inconsistent customer experiences. Siloed data means marketing, sales, and success aren’t on the same page.

  • Roadblock to AI. You can’t leverage AI effectively without clean, centralised, and trustworthy data. It’s the fundamental requirement for your AI strategy.

Fivetran to the rescue

This is where Fivetran shines.

Fivetran is the global leader in data movement, helping businesses centralise and transform data from SaaS applications and databases into high-performance cloud destinations. With 99.9% platform reliability and end-to-end automation, Fivetran enables organisations to make data-driven decisions with confidence.

Key capabilities include:

  • 500+ pre-built connectors with 5-minute setup
  • Automated schema migration and data synchronisation
  • Enterprise-grade security and compliance (CCPA, GDPR, HIPAA, ISO, SOC2)
  • Support for all major cloud data platforms
  • Real-time, high-volume data movement

It’s an automated data movement platform that reliably pulls data from hundreds of sources and loads it into your chosen cloud data warehouse or lake (like Snowflake, BigQuery, Redshift, or Databricks).

So what does Fivetran actually do?
So what does Fivetran actually do?
  1. Connects Easily: Set up connectors in minutes, not weeks.
  2. Extracts Automatically: Pulls data reliably from the source.
  3. Transforms Automatically: Fivetran’s native DBT core transformations make it easy to transform data into the format you need. This is a game changer.
  4. Loads Securely: Delivers data to your destinations of choice to power your use cases.
  5. Adapts Seamlessly: Automatically handles changes in source APIs or schemas – this is huge. No more surprise pipeline breakages.

The Benefits:

  • Fivetran boasts 99.9% uptime and self-healing pipelines. Trust your data again.
  • Easily add new data sources as your business and tech stack grow.
  • Free up your technical talent to focus on analysis, insights, and building AI models, not plumbing.
  • Get that crucial 360-degree view of your business and customers.
  • AI-Ready Foundation. Provides the clean, consolidated data essential for any serious AI or machine learning initiative.

HookedGrowth + Fivetran = Your Strategic Advantage

I’ve built my fractional growth-as-a-service consultancy on the belief that modern technology should simplify, not complicate, business processes.

Fivetran provides a powerful data movement automation engine.

As your fractional growth partner, HookedGrowth helps you:

  1. Define Your Data Strategy: What data matters most? What questions do you need to answer? How does data fuel your growth goals?
  2. Select & Integrate the Right Tools: We ensure Fivetran fits seamlessly into your entire tech stack (CRM, analytics, BI tools) to build that solid ‘Core’ foundation.
  3. Implement for Impact: We guide the setup and configuration based on your specific needs and resources, ensuring you get value fast.
  4. Turn Data into Action: We help you move beyond just having data to actually using it for insights, experimentation, personalisation, and yes, preparing for sophisticated AI use cases.

This isn’t just about plugging in a tool. It’s about building a data capability that drives tangible results, aligns with our “do more with less” philosophy, and sets you up for sustainable, data-driven growth. We bring the cross-functional expertise – spanning product, engineering, marketing, and sales – to make your data work for you.

The future with Agentic AI is here - And it starts with connected data

I purposefully and selectively invest my time and select partners that align with my vision of transforming manual processes with modern technology.

My goal with Fivetran is simple: help you build a seamless, scalable data foundation where every tool—from your data warehouse to your business intelligence platform—works in harmony.

Imagine a world where every business decision is informed by complete, up-to-date data, every analysis is based on the full picture, and your teams can focus on strategy rather than data wrangling. That’s the promise of a connected, AI-enabled, and automated future.

If you’re ready to make that shift, let’s harness the power of Fivetran together and set your business on the fast track to data-driven success.

Got a question, or want to dive into more use cases? Learn more about our Commerce Infrastructure service and explore how you can use Fivetran to transform your data integration processes in under 2 months.

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Muks Syed

Muks Syed combines product management, design thinking, systems design, startegy development and execution to deliver purpose-led, customer-centric, data-driven solutions for product and business growth. Connect with him on linkedIn